A custom marketing website usually takes three to six weeks from kickoff to launch. Design alone takes two to four weeks, a Shopify store three to six weeks, and a custom ecommerce store six to ten weeks. Bilingual Arabic and English sites take longer. The biggest delays are usually late content and slow feedback, not development.
Typical timelines
- Website design only: 2 to 4 weeks.
- Marketing website, designed and built: 3 to 6 weeks.
- Shopify store: 3 to 6 weeks.
- Custom ecommerce store: 6 to 10 weeks.
- Mobile app: 8 to 16 weeks.
What happens in a six-week website project
- Week 1: discovery, sitemap, content plan.
- Weeks 2 to 3: design of key pages and approval.
- Weeks 3 to 5: development, content entry, SEO setup.
- Week 6: testing on phones and browsers, redirects, launch.
What slows a website down
- Content that arrives late. This is the most common delay by far.
- Feedback from many people with no single decision maker.
- Arabic content that needs translating and checking after design is done.
- Integrations with CRMs, ERPs or payment gateways that need third-party access.
- Scope added mid-project.
Name one person who approves designs and content. It can save weeks.
Can it be faster?
Yes, with ready content, a small number of pages and quick feedback, a simple site can launch in about three weeks. Rushing design is the false economy: it is the part people see.
